There are a few ways to automatically redirect broken 404 pages back to your homepage or relevant collection pages, depending on your setup and preferences.
Method 1: Use Easy 404 Fix (Quickest & Easiest)
If you want a global, hands-off fallback without setting up custom rules, use Easy 404 Fix:
Open the Easy Redirects app.
Go to Settings $\rightarrow$ Easy 404 Fix.
Toggle the feature to Enable.
By default, all non-existent 404 pages will automatically redirect to your homepage (
/).
ℹ️ Priority Order Note
Simple Redirects and Redirect Patterns always take priority over Easy 404 Fix. If a broken link matches an individual redirect rule or pattern, the app will execute that rule first. Easy 404 Fix acts as your safety net for any 404 that doesn't match an explicit rule.
Method 2: Use Redirect Patterns (Catch-All Wildcard)
(Requires Easy Redirects Premium – $10/month)
If you prefer using a wildcard pattern rule:
Go to Redirect Patterns and click Create Redirect Pattern.
Set the Redirect From URL to:
/✱Set the Redirect To URL to:
/Click Create Redirect Pattern.
Note: Typing an asterisk (*) in the path text field will automatically convert into a ✱ value.
Method 3: Redirect Product Page 404s to Their Collection Page (Regex)
If you want broken product links to dynamically land on their parent collection page rather than sending everyone to the homepage:
Go to Redirect Patterns and click Regex Redirect Pattern.
Paste this Path URL:
/\/(products\/.*)$/iSet the Target URL to:
/Click Create Regex Redirect Pattern.
How this works:
Standalone broken product links (
/products/product-name) will redirect to your homepage (/).Collection-based broken product links (
/collections/collection-name/products/product-name) will redirect to that specific collection page (/collections/collection-name/).
⚠️ Important: Avoid using Shopify's core system paths (such as
/productsor/collections) as exact source paths, as this can interfere with normal store navigation.
If you need help setting this up, feel free to reach out to our support team and we’ll be happy to assist!
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